Need to bootstrap? Read “The Bootstrapper’s Bible”
In The Bootstrapper’s Bible: How to Start and Build a Business with a Great Idea and (Almost) No Money, Godin shows precisely how his own venture, and a slew of others like Dell Computer, Burton Snowboards, Bose Corporation, Starbucks, and many lesser-known companies, ultimately managed to turn that nothing into something quite substantial. “Bootstrappers built this country, and they continue to make it great,” he writes. “Virtually every business–from IBM to the local dry-cleaner–was bootstrapped, usually by people with far less smarts, less money, fewer connections, and less vision than you have right now.”
A short e-booklet that is designed to give you the confidence and insight you need to pursue the American dream–starting your own business with little or no money.
The book is a 5 star. And it would be great to hear words of wisdom from a successful entereprenuer like Seth. I am looking forward to reading the book ASAP.